WhatsApp has introduced a new update that brings augmented reality (AR) features to its iOS video calling experience. This innovative addition aims to enhance the way users interact during video calls by integrating immersive AR effects, making conversations more engaging and visually dynamic.

The new AR features include a variety of effects that can be applied in real-time during video calls. Users can now add filters, masks, and other interactive elements to their video feed, bringing a fun and personalized touch to their interactions. Whether it’s adding playful stickers or experimenting with dynamic backgrounds, the update offers a range of options for users to express themselves creatively.

The update is designed to be user-friendly, seamlessly integrating into the existing video call interface. Users can access the new AR features directly from the video call screen, allowing them to apply and change effects with just a few taps. This move aligns WhatsApp with other popular social media platforms that have already integrated AR into their video communication tools, such as Instagram and Snapchat.

WhatsApp’s decision to roll out AR features on iOS first highlights its focus on leveraging Apple’s powerful AR capabilities. However, the company has also hinted that similar features will be made available for Android users in the near future.

This update is part of WhatsApp’s broader strategy to enhance its video calling experience, which has seen a surge in popularity since the onset of the COVID-19 pandemic. By incorporating AR, WhatsApp aims to not only improve user engagement but also position itself as a leader in the evolving landscape of digital communication.

As the rollout begins, users can expect a more interactive and visually appealing video calling experience, adding a new dimension to their everyday conversations on WhatsApp.